Real Estate
Halletts Point
A FRESH BRAND FOR A NEW BUILDING
Starting with a logo and a warm orange-to-blue gradient horizon line to tell the brand story of a sunset over the water, the balance of the look, feel, and voice of the Halletts Point residential building created.
With stunning skyline views and a waterfront location, the mood was set as relaxing and luxurious and applied to signage, wayfinding, print and digital marketing materials, website, collateral, and brand guideline.
Work created at Strong Studio. Creative Direction: Matthew Strong. Design Support: Jamie Allaire.
