I led the branding and managed a team of designers for a nonprofit dedicated to building an economy that works for everyone through measuring, and improving, corporate stakeholder performance. Scope of work included:
• Concepts and art direction for logo and brand world elements
• Design and art direction of infographics, print and digital collateral
• Environmental design for interior murals and wayfinding
• Wireframing and digital design of web portal
Work created at Strong Studio. Creative Direction: Matthew Strong. Design support: Kate Padula.
Logo design, brand world, and guidelines.
PowerPoint template.
Interior signage and wayfinding that amplifies the core values and principles.
Interactive web portal.
Infographics for apps and web portal.
Business collateral.